Teacher Profile
Client
Elevate K-12
Project Role
competitive research, information architecture, interaction design, prototyping and visual design
Elevate K-12 is a company that strives to offer high-quality education to all students, overcoming challenges such as location constraints and the scarcity of qualified teachers amid a shortage in the teaching workforce.
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School district leaders at Elevate can have over 40 teachers working for their district. Currently, they have little to no background information about the teachers that are teaching their students. Through the teacher profile, school district leaders can get to know teachers better and can have more confidence in who is teaching their students.
The Problem
School district leaders at Elevate need a quick way to learn about the teachers working at their school so they can have confidence in who is teaching their students.
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Teachers need a way to look over and edit their information so they can have ownership and feel confident on their professional image.
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The Elevate marketing team would like a central platform to house Elevate teachers' basic information because the current process is time consuming and tedious.
Top Priorities
Enhancing the visibility of teachers will significantly contribute to strengthening the trust and connection between schools and teachers
Given the busy schedules of teachers and school district leaders, we seek a solution that is both time-efficient and user-friendly
Establish a centralized hub for the marketing team to conveniently gather information about teachers
Competitive Analysis
I researched companies with professional profiles to compile an inventory of layouts, categories, and labels, identifying those that would be suitable for Elevate teachers. After gathering feedback from Elevate teachers, I simplified the labels to include only the most essential information, addressing concerns about the widespread availability of their personal information.
Labels from Competitive Analysis
Photo
Name
Preferred Name
Location
Education
Certifications
Additional Labels to Add
labels my team deemed necessary for school leaders to better understand teachers
Name students call you
Preferred subjects
Open response questions
Design Process
1
Collaborate with project managers to discuss research findings and ensure alignment on the vision and product requirements for teacher and school district profile pages.
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Facilitate brainstorming sessions with fellow Elevate designers to explore and discuss ideas collaboratively.
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Develop sketches and low-fidelity mocks to share with project managers, the engineering team, and other designers, providing an opportunity for feedback and explaining the rationale behind design decisions.
4
Generate high-fidelity mocks that incorporate feedback and adhere to the Elevate brand design.
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Meet with the engineering team to discuss the feasibility of designs and make adaptations accordingly.
6
Distribute deliverables to all teams for final feedback and to support the development process.
Teacher Facing Profile
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No ability to add photo
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Only private information available
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Only 2 editable fields
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No ability to save which can lead to confusion
School District Facing Profile
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Ability to see many teachers at once
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Teachers categorized by class they teach
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Easy access to teacher's photo, name and most important information​
Next Steps
The next steps I am working on with my team to further
iterate and gather feedback on the profiles​
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Conduct usability tests and interviews with Elevate teachers to gather feedback on the ease of use
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Collect input from school district program managers and engineers to finalize high-fidelity mocks
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Provide ongoing assistance to the engineering team throughout the development process
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Track interaction and click rates among school district leaders
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Monitor the time required for teachers to complete profile forms
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Review marketing team feedback, adjustments, and satisfaction levels